Win for women’s football as betPawa expand Locker Room Bonus
Ghanaian women’s football has taken another huge step forward after betPawa extended our popular player appreciation program, the Locker Room Bonus, to cover the Women's FA Cup, starting from the round of 16 to the final.
The Locker Room Bonus is a direct reward for players that betPawa have introduced across multiple countries and sports seeking to celebrate winners and great performances. Participating players are paid a winning bonus, provided they make the matchday squad list.
“Every year as we renew our partnership with the Ghana Football Association, we always come with something more to build on the previous season’s support. Last year, the amount paid out per player was more than doubled from GH¢150 a win the previous season to GH¢400,” said the brand’s Chief Commercial Officer Ntoudi Mouyelo.
“This year, we have extended our Locker Room Bonus payouts to include women’s football competition, with our initial focus being on the FA Cup. Again here, we shall pay GH¢400 to the players of the teams that win their matches, starting from the round of 16. In addition to the players, we’ll also pay 3 technical staff after each Ghana Premier League and Women’s FA Cup victory,” he added.
The money is paid directly to their mobile money wallets immediately after winning a match and before the players and staff leave the stadium, hence the term Locker Room Bonus.
betPawa have been in partnership with the GFA since the 2022/23 season. Players in the country's top-tier men’s league – the Ghana Premier League – were the first beneficiaries of the Locker Room Bonus.
Last season saw 490 GPL players get Locker Room Bonus payouts after being part of winning squads. A combined GH¢1.6 Million was paid out during that period. In total, 17 of the 18 Ghana Premier League clubs participated, with only Kumasi’s Asante Kotoko not opting in.
Besides the Locker Room Bonus, betPawa have also supported Ghanaian football through infrastructure development such as the recently commissioned 3,000-capacity stadium at the Ghanaman Soccer Center of Excellence in Prampram.